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Click Fraud Explained

Posted By: marcuscstan

If you are a user of Google Adsense or AdWords, you must have heard about a black hat method of computing called “Click Fraud”. What exactly is click fraud and how is it done?

Well, as explained before in previous blog posts, AdSense awards a portion of money to a publisher (holder of an AdSense banner on their page) every time a person clicks on the banner. So, click fraud is the attempt to have people clicking the ads on purpose just so that they can earn more income.

Sad to say, there are people setting up sites for the sole purpose of fraudulently generating income through Google’s AdSense program. These users get a huge number of clicks through many different methods, some of which is complex and sophisticated, and some, easy and simple.

One of the more complex methods is through the use of automated programs called “hitbots”. It emulates clicking of the links in AdSense banners.

Another, easier method of click fraud is to hire people to click the links on your site. What it means that these people actually sit in front of a computer all day and just click on links so you can earn a fortune. Usually they are from the less well to do countries such as India, and they are will to be paid for just $0.50 an hour.

Of course, there is a loophole with this mechanism. Once Google detects a large number of clicks from a single IP address, Google will ban the address and the site that had the AdSense banner. In a worse case scenario, it might even get the fraudster sued.

To bypass this, many people use a large number of proxy servers for the purpose of clicking. These are basically trojans which are located in computers throughout the world, (though mainly in the US). What’s even more frightening is that these clicks seems like as if it appears from an actual computer, so such scams may be hard to detect.

If search engine companies do not increase their security, such criminal behavior could become more and more damaging.

Fortunately, Google has been known to have a very strict policy regarding click fraud. The company had even sued those using such techniques in the past. There is certainly room for improvement while the search engine giant tries its best to minimize the risk of click fraud.

It is estimated that more then 20 to 40% of the clicks from an AdSense link are just to get money from the person paying for the ad.

There are other more schemes that are employed involving click fraud. i.e. Groups of AdSense publishers clicking each other’s links. This is referred to as “clicking rings”. Publishers may even spam people so that they click on such links.

The click fraud phenomenon is certainly raising concerns for the advertisers on AdWords, although Google is trying its best to keep it under tabs, However, advertising with Google’s AdSense still remains more profitable for the advertiser, as compared to traditional untargeted advertising schemes.

All advertisers should be savvy enough to employ means of protection against such schemes. However, because of the fear of click fraud, many advertisers choose to avoid the content network all together. Money is made for those who persevere on. Learn from Peter Lee as he will show how he earned US$500 to $600 every month with Google Adsense.

For those living in Singapore, click on the link to find out more –> Micro Niche Adsense Course

Recommend to 6 of your friends, and if they join, your course will be paid for!

AdSense Course Flyer

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Adsense Conversion

Posted By: marcuscstan

Google Adsense, is a Pay-Per Click (PPC) service which most online marketers are familiar with. Money can be made each time a visitor clicks on an Adsense advertisement on a blog or website. This money is from the portion of the revenue which Google collects from the advertiser. However, do you know how it works and how to make more money with it? How is your Adsense Ads converting?

It all depends on how well you are using your keywords. All you need to do is find the keywords that bring in more revenue per click. It may sound quite simple beforehand, a little research to get these keywords has to be done.

Although getting a lot of traffic to your blog/site will give you more impressions of your Adsense ads, you also want to get more clicks. There are a few things that you need to do to increase clicks:
Firstly, place your ads in a prime location where visitors will see them.
Next, do not have too many other links on your pages that tempt visitors to click rather than clicking on the Adsense ad. Change the style/graphics of the Adsense ads to make them more appealing to the eyes and/or to blend in better with your blog/website theme.

Still, what really determines your Adsense conversion are the keywords that you use. The reason why Adsense is so popular is because, you are not just randomly displaying your ads to millions who do not care about what you are promoting. To be able to customize an ad for your target audience based on what they are interested in and where they find the ad, your conversion rates will increase.

Google can evaluate your site visitors’ interests based on the keywords/content that your website/blog has. When it is used in the correct way, it can be more powerful and effective than mainstream media such as the television.

Do keep in mind that the most expensive clicks are not necessarily the best in terms of conversion. Finding keywords that pays $30 to $40 per click, won’t earn very much if no one is clicking on them anyway. Therefore, it is better to select the keywords and keyword phrases that people are often clicking on. There are many free tools to find these words. Google Trends or the Google Adwords Keyword Tool are just a few to mention.

It is equally important to find the keywords that effectively balance the quality of the keyword (in terms of offering a good payout per click) and a high possibility that people will click on it. When you manage to hit that balance, your Adsense conversion rates will increase dramatically.

My friend, Peter Lee will be conducting a Course this Saturday (2nd July 2011) in Singapore, showing how he earned US$500 to $600 every month with Google Adsense.

Click on the link to find out more –> Micro Niche Adsense Course

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Micro Niche Adsense Course

Posted By: marcuscstan

My friend, Peter Lee will be conducting a course how you can make money using Adsense.

He will show you The Exact Steps That He Use To Earn US$500 to $600 Every Month With Google Adsense.


It will take place at the following time and date:

Date: Saturday, July 02, 2011 from 10:00 AM – 4:00 PM (GMT+0800)
Location: 16 Arumugan Road 05-01
Lion Building D
Circle Line Macpherson Mrt Exit B
Singapore 409961

Usual price is $900!

Discount is for a limited time only!

Grab it before the price goes up!

Click on the hyperlink or banner below to reserve your tickets –> Micro Niche Adsense Course

 

Micro Niche AdSense Course Flyer

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Blogging Tips – Adsense

Posted By: marcuscstan

Do you know that you can blog about almost anything under the sun and still have the potential to make money? It also does not matter what type of blog you own. The answer to the above question is, Adsense Blogging. If you are a newbie, do not be intimidated by the term, as it is actually quite easy. What you need to do is to sign up for the free Google’s Adsense Program and Google will place related ads directly on your blog/site. If a person clicks on one of the ads on your site, you will be paid.

The amount of money that a person can earn varies and it is based on the topic (niche) of your blog. If your blog is highly popular and there are a lot of people willing to pay money to buy ads for that topic, you will make more money with every click. On the other hand, if your blog’s topic is obscure, each click will earn you considerably less.

It does not matter how much Google will pay you for each click or how popular the niche of your site is, you will need a lot of traffic if you want to make a lot of money. Do not expect to be able to retire from your full time job just by placing some ads on your blog. In most cases, that simply will not happen. What does, and often can happen is that you will make some extra money every single month just by doing what you’re already doing… blogging.

 

To increase your earning potential there are a few things you can do to optimize your Adsense revenue:

1. Get more traffic.

There are many ways to increase traffic and the processes can be as free, simple, or as advanced and technical as you want it to be, it all boils down to whether you are online to make a living or just online to have some fun and making some extra cash as a bonus. Ultimately, the more traffic to your site, means the more money made from Adsense.

2. Set up many blogs to Leverage your money making potential.

Imagine if you have 10 blogs and each of them makes about $10 a month, the total earnings comes out to $100 a month. That’s $90 more a month as compared to only having only just one blog. As mentioned earlier, you will not get rich on it but again, it’s more pocket money for doing what you are already doing, which is not a bad thing. Now, do not intimated by the idea of having multiple blogs. There are easy ways you can automate the system to make it very easy to build your own ‘blogging empire’. If you want to make a full time income online, it is one of the best ways to go.

Adsense blogging is a easy and simple way for anyone to make a little extra cash online. You can do so just by going to Google and signing up for Adsense, you can make money on your blog. For those who want to make money full time online, there are many ways you can leverage the power of your ads to really ramp up your earning potential. It is really all up to you and what you want to accomplish with your blog.

My friend, Peter Lee will be conducting a Course in Singapore, showing how he earned US$500 to $600 every month with Google Adsense.

Click on the link to find out more –> Micro Niche Adsense Course

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